How to get insights on most pressing questions regarding brand development, performance, customer or talent experience? Let us help you to get the knowledge for better decision making.
Brand & customer
exp. insights
How to get insights on most pressing questions regarding brand development, performance, customer or talent experience? Let us help you to get the knowledge for better decision making.
Starting from a deep understanding of the managerial questions that should be answered by the brand or customer experience insights, we help to define the research concept, conduct the research ourselves or find the right partner to do so. We are experts in combining quantitative and qualitative research techniques and support in ensuring data quality as well as in translating data into actionable insights and recommendations. Often, we help to translate recommendations into decisions and team alignment.
It is important to us, that any research answers your managerial questions as good as possible given time, budget and access restraints. We do not leave you with overwhelming data but deliver insights and recommendations in a format that can be used to drive decision making and implementation.
Key competitor communication and key theme analysis
Brand monitoring and detailed peer analysis including key themes like climate and sustainability goals
Persona development and price readiness analysis
Niklas has pioneered in the conversation of purpose development and what this means for companies. Complimenting this work includes a broad portfolio of purpose-driven transformation, international brand and communication strategy mandates. He is an expert on the internationalization of brands and a sparring partner for top-executives across industries in the context of challenging sustainability and ESG requirements.
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Carina has more than 15 years of experience working in and for large corporations around the world. Her expertise includes strategy development and purpose-driven brand management. She is particularly passionate about working with B2B brands in expanding business ecosystems on a mission to create true customer value.
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With more than 10 years of experience, Simon has led a cross-cutting portfolio of purpose-driven organizational and cultural change as well as corporate communications projects. He guides planning and implementation programs to help our clients on their demanding transformation journeys. Based on his firm belief that complex situations require a clear way forward, he encourages companies and teams to embrace simplification for lasting change.
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