Is your workforce AI-Ready? Let’s find out how you can best apply AI while avoiding the cultural pitfalls.
Cultural AI Readiness
Is your workforce AI-Ready? Let’s find out how you can best apply AI while avoiding the cultural pitfalls.
Preparing corporate culture for the arrival of artificial intelligence involves fostering a climate of adaptability and continuous learning. Education is key. Therefore, Globeone regularly invites clients to so-called “AI Boot Camps” to demystify AI and highlight its benefits and related use cases. In the camps, participants learn about and readily apply latest AI-tool that have proven useful in communications, brand & marketing. However, beyond getting people in touch with these new technologies, many organizations are not well prepared to introduce AI-driven tools and applications to their organizations.
To become “AI-ready”, Companies should emphasize the complementary relationship between AI and human workers, showcasing how AI can handle repetitive tasks, allowing employees to focus on complex, creative work that leverages human strengths. Clear commitments about the role that AI will play in the organization, coupled with transparent discussions on any expected changes in workflows, reassure employees. It’s also crucial to develop a responsive feedback system where employees can express concerns and suggestions regarding AI integration. Learn from our experience in getting corporate cultures up to speed for the age of AI.
Encouraging collaboration between humans and artificial intelligence can lead to innovative solutions and new opportunities, thereby ensuring a symbiotic relationship where both humans and machines contribute productively and peacefully to the organization’s goals. An organization that fosters a culture of curiosity, learning, transparency & partnership is therefore much more likely to succeed with the application of game-changing AI powered business cases.
AI bootcamp to familiarize the team with latest tools and ways of working with AI
Application of AI related visualization as part of an ideation excercise
Dr. Niklas Schaffmeister is one of the leading experts in strategy-driven (re)positioning and transformation of global brands. His focus lies on complex change processes in which brand strategy, organisation and corporate culture need to be realigned. For him, successful repositioning means not just a new market positioning, but a profound re-culturing within the organisation. A particular focus of his work is on the strategic challenges that arise when ambitious AI strategies collide with established corporate structures – and on how companies can bridge these transformation gaps.
With over 20 years’ experience, he has led international positioning, brand growth and transformation projects in sectors such as chemicals, automotive, retail, technology, consumer goods and financial services. His book “Brand Building and Marketing in Key Emerging Markets” (Springer) is regarded as a reference work for strategy-driven international brand building.
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Carina has more than 20 years of experience working in and for large corporations around the world. Her expertise includes strategy development and purpose-driven brand management. She is particularly passionate about working with B2B brands in expanding business ecosystems on a mission to create true customer value.
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With more than 15 years of experience, Simon has advised companies ranging from publicly listed global market leaders to niche players and their executive leadership on all kinds of reputational matters. His expertise spans positioning strategies, corporate communications, brand management, marketing and organizational development. With a focus on reputation-critical turnarounds, strategy launches, executive positionings and market-driven thought leadership, he has worked in high-stake environments across B2C and B2B industries, helping clients turn their positioning into a real strategic advantage.
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With more than 8 years of experience in communications and marketing and with a special focus on digital, Alexander is a vital member of Globeone’s management team. In his Strategy Director role, he guides teams across industries and topics. Alexander is native English and leads our project hub in Washington.
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