Corporate communication is the strategic driver of a company’s reputation and, in times of constant change, is especially important to efficiently explain business priorities to an increasingly complex set of stakeholders. At the same time, corporate communication functions are subject to massive adjustment pressure and must increasingly assert itself alongside marketing. We support in translating corporate strategies into an integrated communication strategy with clear messaging, tailored content and formats based on stakeholder preferences, and a KPI system that truly supports you in understanding adjustment needs and in ultimately achieving your goals. Also, we support clients in finding the most efficient Newsroom or COM Hub model for their corporate communication function with a special focus on facilitating global alignment and making editorial processes faster and more efficient.
- Communication strategy
- Message framework & narrative
- Content & format model development
- Newsroom / COM Hub development
- Organization development and workflow optimization