Over the next few years, companies will face a number of challenges that they will have to overcome in order to remain successful and grow sustainably. The period up to 2030 has long been regarded as a decade of decisions: Business and society must find convincing answers to pressing crises and challenges such as climate change, ongoing geopolitical and economic uncertainty or the shortage of skilled workers. At the same time, companies are under great pressure to innovate and adapt, which is being further accelerated by advancing digitalization and artificial intelligence.

The numerous challenges require more than just resilience from companies – namely the optimism and self-confidence to be able to shape the future of their own company and its environment for the better. The key to this lies in a culture that draws its strength from a firmly anchored purpose. The results of a “Confident Organization” are success and crisis resistance.

A confident organization is not created overnight. Companies that
want to develop into a more self-confident organization can, however, work on their success step by step. In this whitepaper, we give you an overview of the most important measures.